Indian actress Neha Sharma has warned of legal action against anyone using artificial intelligence (AI) to create or circulate images and videos featuring her face or likeness without her permission.
According to Indian media reports, Sharma issued the warning in a statement posted on social media platform X, asking users to stop generating such content and remove material that had already been published.
She also urged people to refrain from creating, editing or distributing further AI-generated content using her identity.
Actress Objects to Misuse of Her Identity
Sharma said she would not tolerate the unauthorised use of her likeness to portray her inappropriately or damage her reputation.
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Describing her statement as a formal warning, the actress said she was prepared to take legal action against those involved in creating, posting or circulating the material.
She also cautioned users against assuming that fake accounts or AI technology would protect them from accountability.
Growing Concerns Over AI-Generated Content
The warning highlights concerns about the use of AI tools to produce misleading or unauthorised images and videos of public figures.
Such material can spread rapidly on social media, raising questions about consent, privacy and reputational harm.
Sharma’s statement makes clear that she does not consent to the unauthorised use of her identity in AI-generated content and intends to pursue legal remedies against those responsible.
